Marketing Diploma Level 3

About this Course

This Marketing Diploma teaches the basic marketing principles and digital methodologies.

Course Introduction

The marketing departments of companies aim to grab the attention of their selected target audiences by using slogans, packaging design, celebrity endorsements and the media. The four ‘Ps’ of marketing are product, place, price and promotion. This Marketing course introduces you to the core components of marketing. Marketing techniques include choosing target markets through market analysis and market segmentation in addition to understanding consumer behaviour.

Online study and instant enrolment

All of our students are given access to our Online Campus through their own personal login and password. As soon as you complete your enrolment, you would have immediate access to your account which allows you to make a start working through the lessons. Tackle your assignments as your own pace and contact your tutor to access any help and support you need. The course itself is set out in a very simple layout, making it easy to work through the topics and complete your assessments.

Our Online Campus includes:

• Instant enrolment – access everything on your course from the moment you enrol.
• Personal account logins – login any time, 24/7.
• Full support throughout – message your tutor, use our online chat or give us a call.
• Online assignment submissions – upload work online from the comfort of home.
• Self-led learning – study at your own pace so you can pass much faster.
• Safe e-portfolio system – store all of your work in your account.
• Progression tracking – easily see what assignments you have left to complete.
• Details help centre – get instructions and guidance every step of the way.
• Unlimited attempts – submit as many attempts at your assignments as you need.

Unlimited assessment submissions

All of the assessments for this course are completed through our Online Campus. You can attempt each one as many times as needed to ensure you pass. After every attempt, your tutor will provide detailed feedback and tips on how you can improve going forward. Quickly see your progress during your studies by checking your progress bar and seeing the remaining assessments you need to complete.

Get full tutor support

Throughout your enrolment with the Online Learning College, you can access support at any time you need. All students are assigned a personal tutor who will mark all of your work and provide detailed feedback after every submission. Your tutor will be an industry expert with a full knowledge of the course content and will be able to help you at any point along your learning journey. One of the best tools at your disposal is your tutor – you can ask as many questions of them as you wish to and they will be happy to help at any time.

We also have a brilliant support team on hand and available through email, online chat and over the phone. This team is there to help with any questions which are more generic, such as providing support in submitting work through your account or getting your certificate when you have completed your course. We pride ourselves on ensuring the support you receive is the best in the business – help and guidance is fast and detailed every time you contact a member of the team.

Course Content

This course assesses the following units:

Module 1: Introduction to Marketing

Module 2: The Marketing Mix

Module 3: Traditional Marketing Methods

Module 4: Digital Marketing Methods

Module 5: Getting Started

Module 6: Progression

Module 7: To Finish

Assessments

To pass this course learners must complete a number of assignments. These are completed after navigating through the lessons which are sent to students and writing your answers to assignment questions. Once these have been read and marked by your personal tutor, feedback and marks are provided to students which contain helpful tips to improve work in future assignments.